black and blue fishing lure Wahoo Bullet Jet This lure combines the enticing action of a crankbait with the adaptability of a swim jig Nichols Lures Dirty Flake Spinnerbait

Peacock Bass fishing has become increasingly popular over the years but the cost of making the trip is somewhat prohibitive and reduces the overall demand for these lures

Does a smooth reel necessarily help you catch more fish

Studies at the University of Maryland that were done in the 70's showed that nearly all gut hooked fish that were released using non-plated rusting high carbon steel hooks died

Baitcasting reels can be intimidating to novice anglers, but overcoming that fear by understanding how they work can help you flip, pitch, cast and jerk your way to your next big fish story

Original price was: $29.99.Current price is: $20.99

And this is no slant on Berkley at all